Client Case Studies

The Pacific Symphony
Branding the Chinese Composers Festival.

Martin Katz, Ltd. is renowned for his exquisite taste and an unparalleled eye for transforming stones into artistic creations, Martin Katz founded his eponymous company in 1988. The company, Martin Katz, Ltd. quickly gained international prominence with a clientele that includes Forbes 400 business leaders, US Ambassadors and other individuals of affluence with a collector’s spirit. Martin’s passion for gems has earned him wide acclaim and adorned many A-list stars on the red carpet.

 

When we first met with Martin Katz, he was expanding and planning to launch a new boutique located on Brighton Way in Beverly Hills, California. Our first challenge was to develop an outdoor billboard to announce that this brand was "coming soon" on a temporary construction barricade surrounding their new retail location. After surveying the location, we designed and produced a stunning 27ft, wrap-around graphic on three sides, that attracted a lot of attention and many phone calls.

 

Over the next 9 years, we successfully produced over 300 different projects for our client. Perlman Creative Group grew to become their agency of record, managing all print advertising placed in over 25 different magazines and publications, as well as art directed photo shoots capturing some of their most rare, beautiful and priceless pieces of jewelry. We designed a complete custom engraved corporate identity system as well as their retail brand identity including custom bags, boxes, tissue, etched glass awnings and laser-cut stainless steel display cases. We also established a consistent and unique branded print ad campaign, as well as managed the design and production of all marketing support for numerous events and entertainment award shows.

 

We are proud to say that our customer's revenue grew by the millions and every piece of jewelry we placed into an advertisement was eventually sold regardless of its cost!

 

 

Retail Signage
Retail Signage

Martin Katz, Ltd. side-lit etched glass plaque

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Beverly Hills boutique store front
Beverly Hills boutique store front

Martin Katz, Ltd.

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Print Advertising
Print Advertising

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Retail Signage
Retail Signage

Martin Katz, Ltd. side-lit etched glass plaque

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Completed Projects:

• Advertising

• Banners

• Brochures

• Catalogs

• Celebrity montages

• Corporate identity system

• Counter cards

• Digital image retouching

• Direct mail marketing

• Event marketing

• Illustrations

• Invitations

 

 

Publications & Media:

Angeleno Magazine

Aspen Peak Magazine

Avenue Magazine

C Magazine

Calabasas Magazine

Four Seasons Hotels

Front Desk Magazine

Gotham Magazine

Guest Informant

Gulf Shore Life Magazine

Hamptons Magazine

Hotel Bel Air

LA Confidential

 

Event Marketing Support:

Bal de la Mer Yacht Show-Monaco

Beverly Hills Chamber Events

Christie's Auctions

Grammy Awards

Jazz Aspen Gala

Rendezvous at Fisher Island

 

 

• Look books

• Media placement

• Mirror graphics

• Photography art direction

• Posters

• Press & media kits

• Print production management

• Promotional cards & products

• Receipt folders

• Retail brand identity system

• Signage & display cases
• Thank you notes

 

 

 

Los Angeles Magazine

The Peninsula Hotel

Privilege

Riviera Magazine

San Diego Magazine

Santa Barbara Magazine

Sarasota Magazine

Showboats International Magazine

The Hollywood Reporter

The Robb Report Magazine

Town & Country Magazine

Variety Magazine

 

 

 

Sotheby's Auctions

The Academy Awards

The Boys & Girls Club

The Emmy Awards

The Golden Globe Awards

Peoples Choice Awards